Universidad Nacional Pedro Henríquez Ureña and its MSME Center, in coordination with Banco BHD, conducted the workshop on “Personal Branding”, an activity that is part of the Women Entrepreneurship and Scale program and was taught by Nadia Tolentino, an expert in Marketing.
The speaker shared with the participants different strategies to develop a personal brand that impacts business visibility; she also spoke about the importance of differentiating to achieve greater professional success.
She was a special guest of Rayvelis Roa, who offered participants different tools to build a good personal brand.
The event was held on September 28, 2023, in the Max Henríquez Ureña Hall, building 4 of the university, in hybrid mode. 81 women from the Women in Entrepreneurship and Scale program participated.
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